Privacy Policy
Last updated: September 2026
Keepsake Flowers Ltd (“Keepsake Flowers”, “we”, “us” or “our”) respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store and protect your personal information when you visit our website, contact us, make an enquiry or book our services.
1. Who we are
Keepsake Flowers Ltd provides faux floral hire, wedding flowers, styling and related services.
Company name: Keepsake Flowers Ltd
Company number: 16393432
Registered in: England and Wales
Registered office: Newbold Terrace, Fulford House, Leamington Spa, CV32 4AE
For the purposes of UK data protection law, Keepsake Flowers Ltd is the data controller responsible for the personal information described in this Privacy Policy.
2. Information we collect
We may collect personal information from you when you visit our website, contact us, request a quotation, book a consultation or enter into an agreement with us.
This may include:
your name;
email address;
telephone number;
wedding or event date;
wedding venue or event location;
information about your wedding, styling preferences and floral requirements;
details of the services or products you are interested in;
information you provide during consultations;
correspondence between you and Keepsake Flowers;
booking, payment and transaction information; and
any other information you choose to provide to us.
When you use our website, certain technical information may also be collected automatically. This can include information such as your IP address, browser type, device information and information about how you interact with our website.
We do not intentionally collect special category or sensitive personal information through our website and ask that you do not provide this unless it is genuinely necessary for us to provide a service to you.
3. How we collect your information
We may collect information directly from you when you:
complete an enquiry or contact form;
contact us by email, telephone or social media;
request a quotation;
arrange a consultation;
make a booking;
enter into a hire or services agreement with us; or
otherwise communicate with us.
We may also receive limited personal information from third parties where appropriate, for example from a wedding venue, wedding planner or another supplier where you have asked them to communicate with us on your behalf.
Our website may also automatically collect limited technical information through cookies and similar technologies.
4. How and why we use your information
We only use personal information where we have a lawful reason to do so.
We may use your information to:
respond to your enquiry;
check availability for your wedding or event;
understand your requirements and preferences;
provide quotations;
arrange consultations;
create proposals or recommendations;
take steps towards entering into an agreement with you;
manage and fulfil your booking;
arrange delivery, installation, styling and collection;
communicate with you before, during and after your wedding or event;
process and maintain records of payments;
provide customer service;
manage our business and maintain appropriate records;
comply with accounting, tax and other legal obligations;
protect our business against fraud, misuse or legal claims; and
understand and improve our website and services.
5. Our lawful bases for processing
Depending on why we are using your information, we may rely on one or more of the following lawful bases:
Contract: Where processing your information is necessary to take steps at your request before entering into a contract or to perform our contract with you. This includes responding to booking enquiries, providing quotations and fulfilling confirmed bookings.
Legal obligation: Where we need to process or retain information to comply with a legal requirement, such as maintaining appropriate financial and tax records.
Legitimate interests: Where processing is reasonably necessary for the operation and protection of our business and those interests are not overridden by your rights and interests. This may include maintaining business records, responding to correspondence, improving our services and protecting or defending legal rights.
Consent: Where we ask for your consent for a particular use of your information, such as certain forms of marketing. Where we rely on consent, you may withdraw it at any time.
6. Marketing
We will not sell your personal information to third parties.
Where your consent is required to send marketing communications, we will only send them if you have chosen to receive them.
You may unsubscribe or ask us to stop sending marketing communications at any time by contacting us at keepsakeflowers@hotmail.com or by using an unsubscribe option provided in the communication.
Withdrawing your consent to marketing will not affect communications that are necessary in connection with an enquiry or existing booking.
7. Who we share your information with
We may share personal information with trusted third parties where this is reasonably necessary to operate our business or provide the services you have requested.
These may include:
website hosting and website service providers, including Squarespace;
email and communications providers;
payment processing providers;
accounting or bookkeeping providers;
delivery, installation or collection providers;
contractors or suppliers assisting us in fulfilling your booking;
wedding venues or other wedding suppliers where necessary to coordinate your booking;
professional advisers such as accountants, insurers or legal advisers; and
regulators, government authorities, courts or law-enforcement bodies where required by law.
We only share information that is reasonably necessary for the relevant purpose.
We do not sell or rent your personal information.
8. International transfers
Some of the third-party technology providers we use may store or process personal information outside the United Kingdom.
Where personal information is transferred internationally, we take reasonable steps to ensure that the transfer complies with applicable UK data protection law and that appropriate safeguards are used where required.
9. How long we keep your information
We do not keep personal information for longer than we reasonably need it.
How long we retain information depends on why we collected it and whether we are required to retain it for legal, accounting, tax, insurance or contractual purposes.
For example, information connected with confirmed bookings and financial transactions may be retained for longer than information relating to an enquiry that does not result in a booking.
When information is no longer reasonably required, we will delete it, anonymise it or securely dispose of it where appropriate.
10. Cookies
Our website may use cookies and similar technologies.
Cookies are small files stored on your device that can help a website function correctly, remember preferences and provide information about how the website is used.
Some cookies may be strictly necessary for our website to function and do not require your consent.
Other cookies, such as certain analytics, advertising or functionality cookies, will only be used where permitted by law and, where required, after you have provided your consent.
You can manage your cookie preferences through the cookie controls provided on our website and through your browser settings.
11. Social media and third-party links
Our website may contain links to our social-media profiles or other third-party websites.
If you follow one of these links or interact with us through a third-party platform, that organisation may process your personal information in accordance with its own privacy policy.
We are not responsible for the privacy practices of third-party websites or platforms and encourage you to review their privacy information separately.
12. How we protect your information
We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.
Access to personal information is limited to people and service providers who reasonably need it for legitimate business purposes.
However, no website, email service or electronic storage system can be guaranteed to be completely secure.
13. Your data protection rights
Depending on the circumstances and the lawful basis on which we process your information, UK data protection law gives you a number of rights.
These may include the right to:
access the personal information we hold about you;
correct personal information that is inaccurate or incomplete;
request deletion of your personal information in certain circumstances;
restrict processing of your personal information in certain circumstances;
object to certain processing of your personal information;
data portability, allowing you to receive certain information in a structured, commonly used and machine-readable format; and
withdraw consent at any time where we rely on consent.
Not every right applies in every circumstance.
Where we process your personal information on the basis of our legitimate interests, you have the right to object to that processing in certain circumstances.
You also have the right to object at any time to the use of your personal information for direct marketing.
To exercise any of your rights, please contact us at keepsakeflowers@hotmail.com.
14. Providing your information
You are generally free to decide what personal information you provide when making an initial enquiry.
However, certain information may be necessary for us to provide a quotation, enter into an agreement or fulfil a booking. For example, we may need your contact details, wedding date, venue information and information necessary to arrange delivery or installation.
If you do not provide information that is necessary for us to perform our agreement with you, we may be unable to provide some or all of the requested services.
15. Automated decision-making
We do not use your personal information to make solely automated decisions that have legal or similarly significant effects on you.
16. Children's information
Our services are not directed towards children and we do not knowingly collect personal information from children through our website.
17. Complaints
If you have a question or concern about how we use your personal information, please contact us in the first instance at: keepsakeflowers@hotmail.com
We will do our best to resolve your concern.
You also have the right to make a complaint to the Information Commissioner's Office (ICO), the UK's data protection regulator: Information Commissioner's Office
18. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our website, services, business practices or legal obligations.
When we make changes, we will update the “Last updated” date at the top of this page.
We recommend checking this page occasionally to ensure you are aware of the latest version